Which of the following is not a step included in a typical ESI program?

Identifying potential customer feedback is not typically included as a step in an ESI (Early Supplier Involvement) program. An ESI program primarily focuses on integrating suppliers early in the product development process to leverage their expertise and insights, which can enhance design, cost efficiency, and overall performance of the product.

The steps commonly included in an ESI program, such as planning the project timeline, engaging suppliers through workshops, and conducting value engineering studies, are oriented towards collaboration with suppliers and maximizing the value of their contributions during the product development phase.

In contrast, customer feedback tends to be more relevant later in the development process or after a product has been released, as it involves gathering insights and preferences from end users to improve existing products or inform future development rather than directly enhancing supplier collaboration in the initial stages.