What is a defining feature of non-commodity goods in market assessment?

The defining feature of non-commodity goods in market assessment revolves around the complexity of their supply chain processes. Non-commodity goods typically involve unique characteristics, customized solutions, or specialized technologies that lead to more intricate supply chain management. Unlike commodity goods, which are standardized and interchangeable, non-commodity items often require tailored sourcing strategies and can involve longer lead times, specific supplier relationships, and greater variability in demand.

This complexity necessitates a deeper understanding of not just the product itself, but also the logistics, production cycles, and customer requirements. As a result, organizations must invest more effort in managing their supply chains, ensuring they can meet the varied demands and specifications associated with non-commodity goods.